Evidence boundary: Pinpoint's messaging-channel APIs continue separately. The retiring surface is the engagement service around campaigns, journeys, segmentation and analytics.
What changes
Campaign orchestration, journeys, segments and associated analytics become unavailable after the end-of-support date.
Who is affected
- Teams running scheduled or event-driven engagement campaigns in Pinpoint.
- Applications relying on Pinpoint segments and journey state.
- Reporting workflows built around Pinpoint engagement analytics.
Timeline
The affected engagement features retire on 30 October 2026.
Required action
- Inventory campaigns, journeys, segments and dependent automation.
- Select replacement engagement and analytics services.
- Export required configuration and historical data before shutdown.
- Retest message orchestration and reporting on the destination platform.
What is not affected
Messaging-channel APIs continue under separate service arrangements. This record does not claim that every AWS messaging capability retires.
PlatformTrace analysis
This is a partial product retirement with a sharp operational distinction: sending APIs may continue while the higher-level engagement workflow disappears.
Sources
Corrections and updates
No correction is currently open. Replacement guidance or deadline changes will be recorded as dated updates.